Book a call
we buildyour software.

One small team behind your whole business.

We build custom software and AI automation for small and mid-size companies, then do the marketing that brings in customers. The two people you talk to are the two who build it.

Book a free call

30 minutes. You get a written plan, whether you hire us or not.

What each ad platform actually paid backOur automated advertising

How it works

It starts with a call, not a contract.

  1. 1

    A 30 minute call

    We ask where your week goes. No sales pitch.

  2. 2

    A written plan

    Yours to keep, hired or not.

  3. 3

    We build it

    You see working software early, then we refine it.

If you hire us, you pay a build fee up front, then a monthly fee to keep it running. The written plan shows both before you agree to anything.

Late tuition collected, without chasing anyoneA K to 8 school

Sound familiar

Chasing people for the same thing

  • Who has not replied?
  • Who has not paid?
  • Who was promised a call back?

Followed up without being asked

Every customer whose lease is ending, followed upA car leasing broker

A week now

16
Open every attachmentType the recordType it againCheck the inboxCross-check the sheetChase the invoiceChase it againAssemble the reportFix the reportRe-send the reportWho has not replied?Who has not paid?Copy it to financeFind the attachmentAsk Dina where it wentDo it all again Monday

The same week after

3
Look at what needs a decisionDecideTalk to customers
Yesterday's transactions, categorized overnightA bookkeeping team

Four businesses with nothing in common. The same work done by hand underneath all of them.

Only real numbers.

Every number on this page comes from work we did. Once you start, we send you your own results every week, in writing.

  • Custom software

    The app, dashboard or portal your team actually needs, instead of three tools taped together with a spreadsheet in the middle.

  • AI automation

    Documents and messages that come in are read and filed for you, so nobody sorts them by hand.

  • Integrations

    Your tools connected to each other, so information moves between them without anyone copying it across.

  • Dashboards and reporting

    Live numbers in one place: what came in, what is stuck, who is behind. No one assembles it.

  • Salesforce

    Already on Salesforce? We fix what is broken in it, build what it is missing, and connect it to everything else you run.

    See the Salesforce work

  • Anything else slowing you down

    If your team does it the same way several times a day, it is a candidate. Bring us the thing everybody complains about.

Marketing

First, no inquiry goes unanswered.

Every new inquiry gets an answer within a minute, with a next step: a time to call, a visit, a booking. Then we do your marketing on both sides.

Defense

Get found, keep who you have

  • Your Google profile kept current, with regular posts.
  • Two articles a month on your website, so people searching find you.
  • A review request to every customer.
  • A monthly email to your customer list, and a friendly note to the ones who have not been back.

Offense

Go get new customers

  • Ads on Google, Instagram and Facebook when you want them, run for you.
  • The ad budget is yours, paid straight to Google or Meta.
  • Two follow-ups to anyone who asked about you and never booked.

You deal with Memem directly, and every Monday you see who replied and who booked.

See the marketing
Hands lifting a blank page out of an opened kraft envelope on a desk

Runs every morning: A national nonprofit

Mail that took three to five days to handle is now handled the same day.

  • Mail arrives on paper every morning. Someone used to open each envelope, read it, work out whose case it was, type it in and carry it to the right department. Now it is scanned once and nobody touches it after that. The page is read, matched to the person's record, and the case opens in the department that handles it. About 70% of the manual work is gone, and 15 staff hours a week came back.
  • Scanned once. Nobody types it in.
  • The name on the page is matched to the record it belongs to.
  • The case opens itself, and 15 staff hours a week came back.
Gloved hands working on an opened phone at a clean white bench

Runs on every intake: A phone refurbisher

Phones arrive with no model name. Now 98.6% identify themselves.

  • Devices arrive with nothing that reliably says which model they are. Someone used to work it out by hand, one at a time, and got it wrong often enough to matter. Now the system works it out from an ID that is always right, and nobody touches them. The test results and the stock count are one record.
  • Incoming devices match themselves to the right catalogue model.
  • Nobody types a model number in, on any of them.
  • Test results and stock levels come off the same record.
What we build for device companies
Hands sealing a plain cardboard box with a tape gun at a bench

Runs every day: A made-to-order manufacturer

Not one box has gone out packed wrong since the day it went live.

  • Every unit has a barcode and is scanned at each stage, so nobody walks the floor to find a piece. Before a box is taped shut, it is checked against the order. A wrong box is stopped before it reaches the customer. About two hours a day of checking is gone.
  • Every unit is scanned through each stage, so nothing is lost.
  • The box is checked against the order before it is taped shut.
  • About two hours a day of checking went with it.
A Spanish revival home in the Los Angeles hills at golden hour

Runs our own company: A home maintenance membership

Nothing we could buy would run this company. So we built the thing that does.

  • Three people need to see the same job: the homeowner who asked for it, the tradesman who does it, and the office in between. Everything we could buy covered one of the three. So we built one system with three doors. A homeowner asks for work, and the job writes itself up, goes to the tradesman with a schedule, charges the card once the work is signed off, and asks for a review. Four scheduled jobs run the day on their own: morning, midday, night and once a week.
  • One system, three doors: the homeowner, the tradesman, the office.
  • A request becomes a job, a schedule, a bill and a review on its own.
  • Four scheduled jobs run the day without anyone opening it.

You get both of us.

No account manager in between. The person who plans your system is the person who builds it.

Memem Schmukler

Memem Schmukler

Client side

He has spent years building custom software and marketing systems for small businesses and schools, and running the companies that use them. He has been on your side of this too: the one paying for it, and the one who has to live with it afterwards.

Yossi Cohen

Yossi Cohen

Build side

A software engineer whose whole career has been taking manual work out of companies: one automation, then ten, then whole platforms. He works in Salesforce, React and Next.js, Node, AWS, Supabase and Postgres.

Book a free call.

Pick a time and Memem calls you, or send a note and he writes back. Thirty minutes, then a written plan. Both free.

Pick a time

30 minutes · Phone or Zoom

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Or send a note

Or email memem@nextechstack.com

Questions?

What happens on the first call?

Thirty minutes on the phone or Zoom. We ask where your team's time goes. We don't pitch you anything.

What is in the written plan?

What we would build, what it takes and what you get back. It is yours to keep, whether you hire us or not.

What does the call cost?

Nothing. The call and the written plan are free, and you owe us nothing after.

Do you work with businesses like mine?

We work with small and mid-size companies. If someone on your team spends the week on work that doesn't need a person, bring it to the call.